簡短的關于顧客忠誠的外文文獻(急求一篇有關顧客忠誠度的外文文獻,有大約3000字左右的中文翻譯,)

1.急求一篇有關顧客忠誠度的外文文獻,有大約3000字左右的中文翻譯,

童鞋你好！

這個估計需要自己搜索了！

網上基本很難找到免費給你服務的！

我在這里給你點搜索國際上常用的外文數據庫：

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⑴ISI web of knowledge Engineering Village2

⑵Elsevier SDOL數據庫 IEEE/IEE(IEL)

⑶EBSCOhost RSC英國皇家化學學會

⑷ACM美國計算機學會 ASCE美國土木工程師學會

⑸Springer電子期刊 WorldSciNet電子期刊全文庫

⑹Nature周刊 NetLibrary電子圖書

⑺ProQuest學位論文全文數據庫

⑻國道外文專題數據庫 CALIS西文期刊目次數據庫

⑼推薦使用ISI web of knowledge Engineering Village2

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中文翻譯得自己做了，實在不成就谷歌翻譯。

弄完之后，自己閱讀幾遍弄順了就成啦！

學校以及老師都不會看這個東西的！

外文翻譯不是論文的主要內容！

所以，很容易過去的！

祝你好運！

2.急需一份關于客戶滿意度和客戶忠誠度方面的英文文獻,謝謝~

customer satisfaction Customer satisfaction is the customer-to-business and enterprise product / service satisfaction. Customer satisfaction, the enterprise is a state of feeling, and feelings in such a state more likely to arouse trading activities. A commonly used statistical results are: a satisfied customer, six times in a dissatisfied customers more willing to continue to buy that product or service enterprises. In an increasingly competitive, customer-oriented market environment, more and more companies began chasing the upgrading of customer satisfaction. However, many companies chasing the results were not satisfactory. We found that business if it is only the pursuit of customer satisfaction and often can not solve the ultimate problem, because very often, enterprises improve customer satisfaction, does not mean that corporate profits immediately improved. Only contributions to the company "profit" is a direct customer value customers. Moreover, the value of the profits of enterprises also contribute to the high and low points. Therefore, enterprises should operate on the scarce resources to optimize the allocation and concentrate on high-value enhancing customer satisfaction at the same time, we should also look at potential high-value customers, gradual increase their satisfaction. From all customer satisfaction, to the value of customer satisfaction, to the high-value customer satisfaction, the final key to the high-value customer satisfaction factors, it is enterprises to enhance the "customer satisfaction value in return," "process." Customer loyalty Customer loyalty from the concept of customer satisfaction leads to the concept of customer satisfaction is the result of a product brand or company's trust, and hope to maintain a repeat of psychological tendency. Customer loyalty is actually a continuity of customer behavior, customer loyalty, customer loyalty is the corporate level. Customer loyalty for the two forms of performance, is a corporate customer loyalty in the wishes of a customer loyalty is in the behaviour of enterprises. And general enterprises tend to be confused with two forms of this fact, a fundamental difference between the two, the former is not for the businesses themselves have a direct value of the enterprises while the latter is very valuable; The reason is very simple Customers only wishes, but no action, for enterprises of no significance. Enterprises should do is, first, to promote customers from "will" to "act" conversion; Second, through cross-selling and additional marketing to further enhance customer and business transactions frequency. Customer satisfaction does not mean that customer loyalty, customer satisfaction is a kind of psychological satisfaction, in consumption is revealed by the attitude of, but customer loyalty is a continuous transactions, is to promote the occurrence of repeat customers. Measuring customer loyalty is the key indicators of customers (CustomerRetention), which describes enterprises and maintaining customer relationships length of time; customers share (CustomerShare), namely, the budget will be spent on the company's ratio. Data show that only the customer satisfaction is not enough. When a better product suppliers, large customers may change suppliers. Satisfaction is measured by customer expectations and feelings, and customer loyalty reflect the purchase of future actions and purchase commitments. Customer satisfaction surveys customer purchase experience of the past views and ideas, can only reflect the past and not the future acts as a reliable forecast. Loyalty survey can predict what products customers want most, and when to buy, how many of these could have purchased sales. Customer satisfaction and their actual purchase behavior is not necessarily directly linked, satisfied customers may not be able to guarantee that they will always be faithful enterprises, a repeat purchase behavior. In a "worthless customer satisfaction, customer loyalty Extreme priceless" (Cus tomer Satis faction Is Worthles s, Cus tomer Loyalty Is Priceles s) of the "customer loyalty" of the best-selling book, the author debate: "Customers satisfied with the worthless, because satisfied customers still buy the products of other enterprises. process of the transaction are satisfied with every aspect of the customer will be better because of the price of a replacement suppliers, customers and sometimes even though your products and satisfied with the service is not absolute, you have been able to lock the customer. " For example, many users of Microsoft products such as the views and dissatisfaction, but if you change the use o。

3.急需一份關于客戶滿意度和客戶忠誠度方面的英文文獻,謝謝~

customer satisfaction Customer satisfaction is the customer-to-business and enterprise product / service satisfaction. Customer satisfaction, the enterprise is a state of feeling, and feelings in such a state more likely to arouse trading activities. A commonly used statistical results are: a satisfied customer, six times in a dissatisfied customers more willing to continue to buy that product or service enterprises. In an increasingly competitive, customer-oriented market environment, more and more companies began chasing the upgrading of customer satisfaction. However, many companies chasing the results were not satisfactory. We found that business if it is only the pursuit of customer satisfaction and often can not solve the ultimate problem, because very often, enterprises improve customer satisfaction, does not mean that corporate profits immediately improved. Only contributions to the company "profit" is a direct customer value customers. Moreover, the value of the profits of enterprises also contribute to the high and low points. Therefore, enterprises should operate on the scarce resources to optimize the allocation and concentrate on high-value enhancing customer satisfaction at the same time, we should also look at potential high-value customers, gradual increase their satisfaction. From all customer satisfaction, to the value of customer satisfaction, to the high-value customer satisfaction, the final key to the high-value customer satisfaction factors, it is enterprises to enhance the "customer satisfaction value in return," "process." Customer loyalty Customer loyalty from the concept of customer satisfaction leads to the concept of customer satisfaction is the result of a product brand or company's trust, and hope to maintain a repeat of psychological tendency. Customer loyalty is actually a continuity of customer behavior, customer loyalty, customer loyalty is the corporate level. Customer loyalty for the two forms of performance, is a corporate customer loyalty in the wishes of a customer loyalty is in the behaviour of enterprises. And general enterprises tend to be confused with two forms of this fact, a fundamental difference between the two, the former is not for the businesses themselves have a direct value of the enterprises while the latter is very valuable; The reason is very simple Customers only wishes, but no action, for enterprises of no significance. Enterprises should do is, first, to promote customers from "will" to "act" conversion; Second, through cross-selling and additional marketing to further enhance customer and business transactions frequency. Customer satisfaction does not mean that customer loyalty, customer satisfaction is a kind of psychological satisfaction, in consumption is revealed by the attitude of, but customer loyalty is a continuous transactions, is to promote the occurrence of repeat customers. Measuring customer loyalty is the key indicators of customers (CustomerRetention), which describes enterprises and maintaining customer relationships length of time; customers share (CustomerShare), namely, the budget will be spent on the company's ratio. Data show that only the customer satisfaction is not enough. When a better product suppliers, large customers may change suppliers. Satisfaction is measured by customer expectations and feelings, and customer loyalty reflect the purchase of future actions and purchase commitments. Customer satisfaction surveys customer purchase experience of the past views and ideas, can only reflect the past and not the future acts as a reliable forecast. Loyalty survey can predict what products customers want most, and when to buy, how many of these could have purchased sales. Customer satisfaction and their actual purchase behavior is not necessarily directly linked, satisfied customers may not be able to guarantee that they will always be faithful enterprises, a repeat purchase behavior. In a "worthless customer satisfaction, customer loyalty Extreme priceless" (Cus tomer Satis faction Is Worthles s, Cus tomer Loyalty Is Priceles s) of the "customer loyalty" of the best-selling book, the author debate: "Customers satisfied with the worthless, because satisfied customers still buy the products of other enterprises. process of the transaction are satisfied with every aspect of the customer will be better because of the price of a replacement suppliers, customers and sometimes even though your products and satisfied with the service is not absolute, you have been able to lock the customer. " For example, many users of Microsoft products such as the views and dissatisfaction, but if you change the use 。

4.請哪位高手可以提供客戶忠誠度方面的英文文獻一大段,并翻譯成 中文

客戶忠誠能被一堅定保證地給予一品質產品在有些情形下取得.客戶忠誠被通過自由建議，贈貨券，在籌措資金上低利率，高價值折價貼換交易，伸出保單，部分退款和其它酬謝和刺激的程序也取得. 客戶忠誠程序的最高目標是愉快客戶，其將再次返回購買和說服其他的使用那company's的產品或者服務.這個向以及愉快賭金保管人有利相等.

客戶忠誠可以是一一次性的程序或者刺激或者一進行中的群程序慫恿消費者.買賣-一-得到-自由程序是非常受歡迎的-，同樣的還有購買，那個和部分退款一起去或者贈品的.另一為成功了客戶忠誠好刺激正為一產品或者服務給一風險免費試用時期.也以是商標忠誠而聞名，這些類型的刺激被意味著保證客戶將返回不僅一再買同樣的產品但是也請嘗試被公司所提供的其它產品或者服務.

非常好客戶服務是另一在獲得客戶忠誠方面重要要素.如果一個客戶有一問題，公司將去做它需要任何東西來使東西變得正確.如果一產品是有毛病，它將去被取代或者將去被退customer's款.他們可以作為贈品或者折扣給予甚至更多滿足客戶的要求.

這里是十種建立客戶忠誠的方式：

1.交流.是否它為一曲調是一個電子郵件時事通訊，每月一次飛行員，一張提示卡向上或者一個賀卡假日，和你的穩健客戶聯系.

2.客戶服務.去額外距離和集會客戶需求.訓練工作人員做同樣的.客戶記得曾經被好招待.

3.雇員忠誠.從頂部忠誠廠向下.如果你是忠誠于你的雇員，他們將關于他們的工作表示贊同感受到和通過那沿著對你的客戶的忠誠.

4.雇員訓練.你向尋找他們的地火車雇員和客戶相互影響.授權雇員做出有利于客戶的決定.

5.客戶刺激.給客戶一返回你的生意理由.例如，因為孩子迅速長大得使鞋不再適用，一個children?s鞋店商店的所有者可以給予一張估計第十對鞋是一半價格的卡.同樣，一牙科醫生可以給已經正常看見他的五年的任何人一自由打掃.

6.產品認識.知道你的穩健贊助者購買的和使這些項目有股票.添加其它產品和/或服務，其伴隨或者贊揚你的正常客戶正常買的產品的. 確保你的工作人員懂得他們關于你的產品錄制的一切.里德為更多知道產品基本原理.

5.求有關客戶忠誠度的文獻

1 市場競爭環境下供電企業客戶忠誠度的研究 華北電力大學（河北） 2006

2 班輪公司客戶忠誠度研究 上海海事大學 2006

3 服務業客戶忠誠度及其在S培訓中心的應用研究 廈門大學 2006

4 基于數據挖掘的我國證券業客戶忠誠度研究 同濟大學 2007

5 基于YHR模型的商業銀行個人客戶忠誠度評價研究 南京財經大學 2006

6 培養客戶忠誠度的服務質量管理 對外經濟貿易大學 2005 中國優秀碩士學位論文全文數據庫

7 關于我國保險業客戶忠誠度的研究 哈爾濱理工大學 2004 中國優秀碩士學位論文全文數據庫

8 電信業客戶忠誠度及其對策研究 廣西大學 2005 中國優秀碩士學位論文全文數據庫

9 客戶滿意度和客戶忠誠度在客戶關系管理中的應用研究 山東大學 2005 中國優秀碩士學位論文全文數據庫

10 電信客戶忠誠度的分析與預測 重慶大學 2005 中國優秀碩士學位論文全文數據庫

11 聚類算法研究及在客戶忠誠度分析中的應用 青島大學 2003 中國優秀碩士學位論文全文數據庫

12 基于單元的孤立點算法研究及客戶忠誠度分析系統構建 青島大學 2003 中國優秀碩士學位論文全文數據庫

13 基于數據挖掘的客戶忠誠度分析 青島大學 2004 中國優秀碩士學位論文全文數據庫

6.顧客忠誠的文獻綜述以及國內外研究現狀

長期以來，“顧客忠誠”一直是企業和學術界關注的焦點，特別是20世紀90年代后，眾多學者各自從不同的視角探討了顧客忠誠的內涵及影響因素。

1998年，B?Joseph PineⅡ與 James H?Gilmore“體驗經濟時代已經到來”的預言，為學術界研究顧客忠誠開辟了嶄新的思路。自此，以消費體驗為視角的顧客忠誠研究成為國內學者的關注熱點。

本文以此為切入點從顧客體驗及顧客忠誠的內涵、顧客體驗與顧客忠誠的關系及作用機制、提升顧客忠誠的體驗管理模型等方面梳理國內外研究成果，為今后的相關研究提供參考。

7.求助關于員工忠誠度相關論文的外文文獻原文

這個素自己去年寫畢業論文用到的一段哈，要原文就上原文了The different dimensions of loyalty The first problem in studying loyalty in human organizations is that there seems to be no generally accepted definition of this concept. Often, loyalty is taken to mean remaining in an organization for a long time. But some studies have shown how it can have many different dimensions. Cole (2000), for instance, interviewed David L. Sturn, President of the Loyalty Institute, an arm of Chicago-based Aon Consulting, about a study undertaken by that organization interviewing the employees of more that 200 of its corporate clients. According to that study, what characterizes a “committed” employee is that (1) he is a team player; (2) willing to make sacrifices for the good of the company; (3) believes in the company's products; (4) will recommend the company as among the best places to work, and (5) is prepared to stay in the company for the next several years, even if offered a modest pay increase elsewhere (Cole, 2000). Obviously, the first four characteristics of a committed employee go well beyond the fifth one, which is the only one related with remaining in the organization; and, still qualifying the fact of remaining in the organization by rejecting a change with a “modest” pay increase elsewhere. Powers (2000) offers an interesting set of indicators of loyalty：– Remaining with the company; not leaving, not job hunting– Staying late to complete a project– Keeping the company's business confidential; no whistle-blowing– Promoting the company to customers and community– Adhering to rules without close supervision– Sacrificing personal goals to achieve company's goals– No gossiping, lying, cheating or stealing– Buying company's products– Contribution to company-sponsored charities– Offering improvement suggestions– Participating in company's extracurricular activities– Following orders– Taking care of company property and not being wasteful– Working safely– Not abusing leave policies; including sick leave– Helping coworkers; cooperating Again, remaining with the company is a symptom of loyalty, but only a symptom. And a symptom is an indication, a noisy signal. A headache may be a symptom of a malignant brain tumor or a symptom of poor eyesight. The remaining indicators are also noisy signals, which go along with the basic intuitive concept of loyalty. In summary, both in the Cole and Powers articles, the basic idea is that an employee is committed, or loyal, to an organization when he holds two kinds of beliefs: (1) believes that what the organization is doing “is worth the while”, i.e., feels that the products of the company are really solving some type of human need; and (2) feels that the people he works with (superiors, subordinates, or at the same level) are people he can work with, and, therefore, is willing to cooperate with them, is willing to have initiatives, and be a team player. It is interesting to point out though, that in these analyses, loyalty and commitment are viewed as very positive for the organization and (possibly) for the individual. On the opposite side, some researchers have noticed some negative characteristics of loyalty and commitment. Randall (1987), for instance, signals as disadvantages of a strong commitment to an organization: (a) for the individual, that it may stymie individual growth and limit opportunities for mobility, as well as stifle creativity and innovation, and (b) for the organization, that it may blindly devote the individuals to their employers, and therefore perhaps waste their time and talents in jobs they don't like, making it a situation that is unprofitable both for the individual and for the organization. Essentially then, the unfavorable consequences of loyalty are reduced to the possible loss of efficiency that is obtained if an individual is used where he shouldn't be, which harms both the individual and the organization, but much more the former than the latter, and has to do with a misallocation of resources that is rather an error in judgement than a mistake arising from loyalty itself. Josep M. Rosanas and Manuel Velilla. Loyalty and Trust as the Ethical Bases of Organizations.[D]Journal of Business Ethics , 2003(1): 29~44.。

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